Vzhik
Packaging for repellents that playfully defeat insects
Challenge
To create an identity and packaging design appealing to mothers, discreet enough for men to carry, and fun for children.
Solution
The circle of protection — also the letter “O” — becomes the key brand element. The “O” always remains clean inside: the external environment cannot penetrate the dense protective circle of O’care.
The system is complemented by signature patterns and a distinct inner color within the circle — serving as personalization elements for each family member.
Project Team
-
Project Leads
Anna Gundarina Ksenia Naletova
- Art Director Sergey Redin
- Designer Alexander Shibaev
- Illustration Alexander Shibaev
Get to know us!
Message us in any messenger, or fill out the form — and we’ll give you a call back
Discuss your project
